In brief
- Samsung dispatches invites for Galaxy Event on 22 October
- Project Moohan poised for launch
- First Android XR gadget
Samsung has issued invitations for an upcoming Galaxy Event, highlighting a significant emphasis on AR and mixed reality.
The invitation is for a gathering that will be streamed on Samsung’s Newsroom and YouTube channel on 21 October starting at 10pm ET.
This translates to a painful 3am on 22 October in the UK, so either set your alarm or return here at a more reasonable time for the complete details.
Anticipated highlights
Rather than the typical smartphone-centric announcements like the release of the Samsung Galaxy Z Fold 7 and the Samsung Galaxy S25, this event is centered on “extended reality”.
Samsung is promoting “A New Era of Multimodal AI,” encompassing a brand-new genre of AI-native wearable devices.
We will learn more about the collaborative Android XR initiative, with Samsung, Google, and Qualcomm involved.

Samsung
Essentially, Samsung is set to introduce the AR headset (commonly referred to as Project Moohan), designed for Google’s new Android XR mixed reality platform, with Qualcomm contributing the Snapdragon XR2+ Gen 2 chip for its operation.
Samsung has been showcasing it at numerous tech gatherings lately, including last month’s Qualcomm Snapdragon Summit. However, there have been no hands-on experiences; it has remained behind glass.
We’re keen to discover the price of Project Moohan, with speculations suggesting a staggering £1,324 to £2,100. Not particularly affordable, is it?
What to avoid expecting
Let’s clarify this: do not look forward to any significant new Galaxy device releases. The absence of Unpacked branding in this invitation suggests as much, and the schedule confirms it.
The Samsung Galaxy S26 won’t be available until January, and Samsung’s foldables were released quite some time ago. They’ve just launched their Galaxy Tab S11 assortment, so don’t expect new tablets.
We might catch a glimpse of the Samsung Galaxy Tri-Fold, but I’m not holding my breath.
Let’s be realistic – this event is focused on unlocking the AR/mixed reality potential, with AI in the limelight.
